Senior Specialist, Marketing
Hi, we're Oscar. We're hiring a Senior Specialist, Marketing to join our Marketing team.Oscar is the first health insurance company built around a full stack technology platform and a relentless focus on serving our members. We started Oscar in 2012 to create the kind of health insurance company we would want for ourselves—one that behaves like a doctor in the family.About the roleThe Senior Specialist, Marketing helps create engagement and retention strategies for Oscar members. The Senior Specialist works with various cross‑functional partners to support the development and execution of marketing campaigns to drive engagement and outcomes that support a variety of key initiatives, including key regulatory communications. The Senior Specialist, Marketing helps with campaign execution and program management and reporting, which includes brief development, segment definition, copywriting, workflow development, and reporting & analytics.You will report into the Senior Manager, Marketing.Work LocationThis is a remote position, open to candidates who reside in: Dallas, TX. You will be fully remote; however, our approach to work may adapt over time. Future models could potentially involve a hybrid presence at the hub office associated with your metro area.Pay TransparencyThe base pay for this role is: $71,539.20 - $93,895.20 per year. You are also eligible for employee benefits, participation in Oscar's unlimited vacation program and annual performance bonuses.ResponsibilitiesWith support from the leader, contributes to helping define campaign objectives and how they will align with business goals based on understanding of company metrics and marketing acumen.Support creation of marketing and communication tactics by thinking through segmentation and value propositions, writing copy, designing channel communications, and ensuring the campaign timeline remains on track.Support regulatory communications and how we optimize our approach to regulatory communications at OscarManage the creation of tactical campaigns that support both consumer experiences that influence workstreams across porters and experiences.Think through campaign testing and A/B testing strategies that optimize campaigns over timeAnalyze campaign results, pulling out insights to share with cross-functional teamsAct as a subject matter expert in the marketing organization and in your area, understanding membership, core Oscar products, and what tactics move key metrics, as well as, understanding the holistic experience, metrics, and tactics utilized to reach our audiences.Compliance with all applicable laws and regulationsOther duties as assignedRequirementsBachelor's degree or 4+ years commensurate experience2+ years of experience engaging consumers and driving digital engagement1+ years experience working closely with cross functional teams (ie brand strategy, creative teams, marketing strategy, and/or CRM teams)1+ years experience using data to inform decision making1+ years experience managing partners and projects cross functionally.Bonus points1+ years experience with measurement and analytics and overseeing campaign tests/set upReasonable AccommodationOscar applicants are considered solely based on their qualifications, without regard to applicant’s disability or need for accommodation. Any Oscar applicant who requires reasonable accommodations during the application process should contact the Oscar Benefits Team (accommodations@hioscar.com) to make the need for an accommodation known.California ResidentsFor information about our collection, use, and disclosure of applicants’ personal information as well as applicants’ rights over their personal information, please see our Privacy Policy.Equal Opportunity EmployerAt Oscar, being an Equal Opportunity Employer means more than upholding discrimination-free hiring practices. It means that we cultivate an environment where people can be their most authentic selves and find both belonging and support. We're on a mission to change health care — an experience made whole by our unique backgrounds and perspectives.#J-18808-Ljbffr
