[Remote] Marketing Manager

Note The job is a remote job and is open to candidates in USA. RedFlag Alerts is seeking a hands-on Marketing Manager to lead the company’s market positioning, messaging, and broad marketing execution. The role partners with Sales leadership to develop go-to-market strategy and manages campaigns, content, paid media, events, launches, sales enablement, customer advocacy, and reputation programs. Responsibilities Set external positioning and messaging in alignment with the Head of Sales, and keep it consistent everywhere it shows up Own website copy, landing pages, and overall brand voice Run LinkedIn as a thought-leadership channel for RedFlag Source and write case studies and customer success stories including pulling the narrative together when Product or CS only supplies the technical detail Write pricing page copy and communicate packaging changes clearly to the market Build and run lead generation campaigns Own SEO and AEO optimization Plan, launch, and optimize paid campaigns across LinkedIn, Google, and Bing — you are expected to do this without ramp time Run and optimize our presence on G2 and Capterra positioning, review volume, and keeping collateral on both platforms current Own external launch communications for new features — blog posts, customer emails, and social announcements Run event marketing, webinars, and represent RedFlag at conferences Build out a PR function press strategy, outreach, and coverage Build sales enablement collateral one-pagers and pitch decks Own competitive positioning and market research, and keep the sales team current on both Manage customer testimonials, referral programs, and our reviews and ratings presence Actively run review-generation campaigns for both G2 and Capterra, not just respond to what comes in Skills 4+ years in B2B SaaS marketing, ideally in a role that owned both brand and demand generation Proven, hands-on expertise running paid campaigns on LinkedIn, Google, and Bing- this is a key skill Strong writer who can hold a consistent voice across a website, a pitch deck, and a LinkedIn post Experience turning customer conversations into case studies, including when the technical detail comes from someone else Comfortable partnering directly with sales leadership on positioning and messaging Experience managing a G2 or Capterra presence, including running review campaigns Experience with analyst relations or PR SEO/AEO experience beyond the basics Event or webinar production experience Experience marketing to safety, compliance, or emergency-communication buyers Company Overview RedFlag Alerts is a multi-channel emergency & mass notification system used by enterprises to reach employees, tenants, and communities instantly across text, email, voice, desktop, and more. It was founded in 2006, and is headquartered in Dallas, Texas, USA, with a workforce of 11-50 employees. Its website is https//pocketstop.com.

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